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Why Haven’t You Done “It” Yet?

Do you have the nagging feeling that you should be doing something...bigger? Maybe you've always wanted to freelance -- but, it's so hard to leave the security and stability of your day job. (Yes, even if you hate it!) Maybe you want to go after bigger, better clients -- but, putting yourself out there and marketing yourself feels scary. So, you rely on Upwork for jobs. (Yes, even if the jobs are low-paying.) Maybe you have a BIG income goal, like making six-figures or building a profitable community. But, when you start planning, a little voice [...]

By |February 19th, 2020|Categories: Mindset|2 Comments

When to Ignore Helpful Advice

Has someone ever given you unsolicited business advice that hurt you rather than helped? For instance, comments like... "A recession is going to hit any day now. You may hate your job, but maybe you should consider staying for the security. After all, what if you don't make any money?" "Are you sure you're experienced enough to go after that client?" "Aren't you scared to do that? Maybe you should try something else, just to be safe." Entrepreneurs and freelancers hear comments like this all the time. I bring this up because I have a doozy [...]

By |January 29th, 2020|Categories: Mindset|0 Comments

The Truth About Failure

Are you an entrepreneur or solopreneur who feels like you've "failed" somehow? Let me tell you a story... Once upon a time, when I was just getting my copywriting start, I wrote what I thought was brilliant copy. I sweated and slaved and stressed over every word. In my mind, it was perfect. My boss sent it to the client, who responded with the following feedback: "I don't know who this Heather Lloyd thinks she is, but this copy is utter crap." (And yes, I remember this feedback some 20+ years later.) I went home [...]

By |October 2nd, 2018|Categories: Mindset|0 Comments

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